All this pretty podzatyanuvshuyusya story could be considered a PR and disassembly of large corporations, if not a «but» On the scales of Themis — historical Soviet candy brands, familiar from childhood. Now the makers of the famous «Birds» («Seaside pastry») is not only deprived of the right to use their own brand, but also can incur millions in losses. In the coming days, the Fifth Appellate Court in Vlavostoke consider appeals of «Seaside confectioner», OAO «Moscow confectionery factory Red October», JSC «Rot Front» on the decision of the arbitration court of the first instance court for the recovery of a «Seaside confectioner,» 7 to 2 million rubles as compensation for infringement of the exclusive rights to trademarks. In short, in January 2008 Management Company «United Confectioners» sent to the address of «Seaside confectioner \’claim letter. Holding «United Confectioners» owns the exclusive right to trademarks, well-known since the days of the Soviet Union. In claim letter «Primkonu», «United Confectioners» demanded immediate cessation of the manufacture, sale and any other form of circulation in the territory of the Russian Federation, 45 items of popular confectionery: «Bear in the north», «Kum», «Thunderbird», «Daisy» «Bird\’s Milk» and a number of items that are produced in the USSR. In parallel, the owners of «Soviet candy brands,» demanded 215 million rubles in compensation. The lawsuit in court «Seaside confectioner» then lost, but from the price list the names of Soviet enterprises have disappeared and there were similar names — «Lastonka», «Mishka Kosolapov», «classic Maritimes.» Lawyers company has managed to reduce the initial amount to 12.5 million rubles. In a statement filed at the end of 2012 the plaintiffs asked the defendant to recover compensation in the amount of 5 million rubles for each trademark infringement, arguing that they are the owners of marks and that of «Seaside confectioner» continues the production and sale of confectionery products , marked with the notation similar to the notation of the holding. Only one thing is clear: the battle of «chocolate giant» will continue for a long time. However, you need to understand the position of the government in this case — because the company seaside creates jobs for local people. Yes, and «bird\’s milk» — a brand seaside. Perhaps, after all it should be noted that the Vladivostok — the historic home of «Birds» and the Soviet brands belong equally to all Russians?
Eugene Zhitnikova, RIA «VladNews»